Cursive Urrez 7 is a regular weight, narrow, high contrast, italic, short x-height font.
Keywords: headlines, branding, packaging, posters, social media, casual, energetic, friendly, artistic, expressive, handwritten feel, brush texture, expressive display, informal tone, brushy, textured, gestural, slanted, looping.
A lively brush-script with pronounced stroke modulation and a rightward slant. Letterforms are built from tapered, pressure-like strokes that move between sharp entry/exit points and fuller bowls, creating a textured, hand-rendered rhythm. The set mixes partial connections with frequent breaks, so words read as flowing handwriting rather than fully continuous script. Ascenders are tall and narrow, descenders are long and curved, and counters tend to be compact, giving the design a brisk, vertical cadence despite its cursive motion.
Best suited to short-to-medium display text where its expressive brush texture can be appreciated—such as headlines, logos, packaging callouts, invitations, and social graphics. It can also work for pull quotes or subheads when given generous spacing and size to preserve clarity.
The overall tone feels informal and personal, like quick lettering with a confident hand. Its brisk strokes and high-contrast brush movement add a sense of motion and spontaneity, balancing friendliness with a slightly dramatic, calligraphic flair.
The design appears intended to emulate quick brush lettering with calligraphic contrast, delivering an approachable handwritten feel while still providing enough structure for readable word shapes in display settings.
Capitals are more ornamental and swashy than the lowercase, with pronounced loops and curved terminals that can dominate at larger sizes. The texture from stroke tapering and occasional roughness is most noticeable in repeated letters and diagonals, reinforcing the handmade character.