Slab Square Udraf 7 is a regular weight, wide, low contrast, italic, normal x-height font.
Keywords: editorial, magazines, book italics, headlines, pull quotes, retro, scholarly, confident, pragmatic, text emphasis, editorial voice, classic tone, sturdy readability, slab serif, bracketed slabs, ball terminals, ink-trap feel, open counters.
A slanted slab serif with sturdy, squared-off serifs and a generally even stroke weight. The italics are built with a clear, measured angle and a broad stance, giving the forms a stable, horizontal footprint. Serifs read as bold and blocky, with subtle bracketing in places, while joins and terminals stay crisp and squared. The lowercase shows a fairly traditional structure with a two-storey a and g and open, legible counters; several letters carry small rounded or teardrop-like terminals that soften the otherwise rectilinear finish. Numerals follow the same robust, slightly condensed-by-italic motion, maintaining clear shapes and strong baseline presence.
Well-suited to editorial settings such as magazine typography, book design for emphasis, and robust subheads or pull quotes where an italic voice needs to stay readable and weighty. Its strong slabs also make it effective for branding lines or packaging copy that benefits from a classic, print-forward character.
The overall tone feels editorial and slightly vintage—like a confident newspaper or book italic—balancing seriousness with a touch of warmth. Its bold slabs and emphatic rhythm add authority, while the gentle rounding on select terminals keeps it approachable rather than severe.
This design appears intended to provide a durable, highly legible slab-serif italic that carries emphasis without becoming delicate. The combination of sturdy serifs, low-contrast strokes, and controlled slant suggests a focus on reliable text performance with a distinctly traditional, print-centric flavor.
In text, the font maintains a steady texture with clear word shapes and distinct letterforms, especially in the lowercase. The italic construction is assertive enough for emphasis and headings, yet consistent and controlled for longer passages, creating a lively but orderly typographic color.