Sans Normal Apbun 21 is a regular weight, normal width, low contrast, upright, normal x-height font visually similar to 'Algoria' by Sealoung and 'Causten' by Trustha (names referenced only for comparison).
Keywords: ui, branding, editorial, signage, presentations, modern, neutral, clean, friendly, technical, versatility, clarity, modernization, readability, systematic design, geometric, monoline, open apertures, round terminals, even rhythm.
This is a geometric, monoline sans with round, well-controlled curves and straight-sided stems that keep a steady rhythm across text. Bowls are close to circular and counters are generous, giving letters like O, Q, and e an open, airy interior. Joins are clean and crisp, with angled strokes on K, V, W, X, and Y that feel carefully balanced rather than calligraphic. The lowercase set uses a two-storey a and a single-storey g, with compact, tidy shoulders and relatively short ascenders and descenders that support consistent texture in paragraphs. Numerals follow the same simplified, even-stroke logic, with clear, readable shapes and minimal modulation.
It suits interface and product typography where a clean, dependable voice is needed, and it also works well for contemporary branding systems that want a neutral but approachable sans. The consistent geometry and open counters make it a solid choice for editorial subheads, wayfinding and signage, and presentation materials where clarity and a modern tone are priorities.
The overall tone is contemporary and matter-of-fact, with a calm neutrality that reads as professional rather than expressive. Its roundness and open counters add a subtle friendliness, while the precise geometry keeps it feeling modern and functional.
The design appears intended as a versatile, contemporary sans that balances geometric construction with comfortable readability in continuous text. It prioritizes clarity, consistent texture, and broadly usable proportions over decorative quirks.
The sample text shows stable word shapes and smooth spacing, with especially strong clarity at larger display sizes. Apertures and terminals stay open and un-fussy, helping avoid dark spots and keeping lines of text looking even.