Sans Superellipse Ubgid 3 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Leftfield' by Fenotype (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, playful, friendly, chunky, retro, impact, approachability, geometric branding, display readability, soft corners, blunt terminals, rounded blocks, heavy texture, compact counters.
A compact, heavy sans with rounded-rectangle construction and softened corners throughout. Strokes are thick and even, with blunt terminals and small, rounded counters that create a dense, poster-ready texture. The curves feel superelliptical rather than perfectly circular, and many joins are gently squared-off, giving forms a sturdy, geometric rhythm. Spacing appears moderately tight, emphasizing a solid, punchy silhouette and strong word shapes at larger sizes.
Best used for headlines, posters, packaging, and bold branding where strong presence and quick readability are needed. It also suits signage and short display copy, especially when a friendly, robust voice is desired.
The overall tone is approachable and upbeat, with a toy-like robustness that reads as friendly rather than severe. Its chunky geometry suggests a casual, slightly retro sensibility, suited to energetic branding and attention-grabbing headlines.
The design appears intended to deliver maximum visual impact with a soft-edged geometric feel, combining sturdy, block-like letterforms with rounded corners for a welcoming display voice.
The lowercase shows simplified, blocky silhouettes with minimal modulation, and the numerals match the same rounded, heavy construction. The font maintains strong consistency across straight and curved forms, prioritizing impact and clarity over delicacy.