Serif Flared Usju 7 is a light, normal width, low contrast, upright, normal x-height font.
Keywords: book text, editorial, magazines, literary fiction, academic, classic, literary, refined, calm, formal, text readability, classic voice, warmth, flared serifs, bracketed serifs, open apertures, round terminals, oldstyle figures.
A serif text face with subtly flared, bracketed serifs and gently modulated strokes that keep contrast restrained. The proportions feel traditional and bookish, with generous counters and open apertures that maintain clarity in words. Curves are smooth and fairly circular (notably in C, O, and e), while joins and endings taper into soft, wedge-like serifs rather than hard slabs. Lowercase forms are steady and readable, with a single-storey g and a modestly sized, well-balanced x-height; numerals appear oldstyle, with varying heights and descenders that blend naturally into running text.
Well suited to book interiors, essays, and editorial layouts where a classic serif voice and comfortable paragraph texture are needed. It can also serve for chapter titles and pull quotes when set a bit larger, providing a refined, traditional atmosphere without heavy contrast.
The overall tone is composed and traditional, leaning toward editorial seriousness rather than display eccentricity. Its flared serif details add a mild calligraphic warmth, giving text a cultivated, literary feel without becoming ornate.
The design appears intended as a readable, classical serif for sustained text, using flared serif endings and restrained modulation to add warmth and heritage character while keeping the page color calm and consistent.
Rhythm is even and text color is smooth, aided by relatively open spacing and rounded interior shapes. Uppercase forms remain dignified and stable, while the italic is not shown; punctuation and sample lines suggest the design prioritizes long-form reading comfort over high-impact branding.