Sans Normal Imgir 3 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Menco' by Kvant, 'Corporative Sans Round Condensed' by Latinotype, and 'Sebino Soft' by Nine Font (names referenced only for comparison).
Keywords: kids branding, posters, packaging, headlines, stickers, playful, friendly, chunky, casual, youthful, friendly impact, playful display, approachability, rounded, soft, bouncy, informal, cartoonish.
A heavy, rounded sans with broadly inflated strokes and fully softened terminals. Forms are built from simple, blobby curves with gentle asymmetries that keep the rhythm lively rather than mechanical. Counters are moderately open for the weight, and joins are smooth, producing a gummy, hand-drawn feel. The lowercase shows compact, single-storey constructions and a straightforward, minimal ‘t’, while numerals and capitals maintain the same soft, bulbous geometry for a cohesive texture in display settings.
Well suited to kids and family-oriented branding, playful packaging, stickers, and attention-grabbing posters. It performs best for headlines, short blurbs, and logo-style wordmarks where its rounded heft and friendly shapes can carry the message without requiring fine detail at small sizes.
The overall tone is cheerful and approachable, with a toy-like softness that reads as warm and non-threatening. Its chunky silhouettes and springy shapes give it an energetic, kid-friendly voice that feels casual and fun rather than corporate or formal.
This design appears intended to deliver maximum friendliness and impact through soft, rounded geometry and a bold, cartoon-leaning presence. The consistent blobby construction suggests a focus on approachable display typography for fun, informal communication.
In longer lines the dense stroke mass creates a strong, dark typographic color, and the rounded details help prevent harshness at large sizes. The playful irregularity adds character, but it also makes the style feel intentionally informal and best used where personality is preferred over strict neutrality.