Serif Normal Ipmop 10 is a regular weight, normal width, medium contrast, upright, normal x-height font.
Keywords: book text, editorial, academic, longform, print, classic, bookish, formal, trustworthy, literary, readability, tradition, text setting, editorial tone, neutrality, bracketed serifs, oldstyle figures, moderate stress, open apertures, crisp terminals.
A conventional serif with bracketed serifs, moderate stroke contrast, and a calm, even rhythm. The forms show slightly tapered stems and gently sheared terminals that keep edges crisp without looking sharp. Counters are relatively open and round, with compact, well-contained curves in letters like C, G, and S. Lowercase shapes are traditional and readable, with a two-storey a, a compact e with a firm horizontal bar, and a sturdy, vertical-leaning t. Numerals appear oldstyle, integrating smoothly with lowercase text through varied heights and ascenders/descenders.
Well-suited to extended reading in books, essays, reports, and other editorial layouts where a steady typographic color is important. It also fits academic and institutional materials, from journals to program notes, and performs best where a classic serif voice is desired.
The overall tone is traditional and literary, projecting a measured, dependable voice associated with books, institutions, and editorial settings. It feels formal without being ornate, balancing seriousness with approachable readability.
The design appears intended as a general-purpose text serif: familiar letterforms, restrained contrast, and comfortable spacing aim for sustained readability and a timeless, conventional presence.
Spacing and proportions read comfortably in continuous text, with clear word shapes and consistent serif behavior across capitals and lowercase. The design avoids extreme contrast or decorative flourishes, favoring restrained details and stable texture.