Print Urmaw 7 is a regular weight, narrow, low contrast, upright, tall x-height font.
Keywords: headlines, posters, packaging, branding, invitations, playful, friendly, casual, whimsical, handmade, handmade feel, approachability, playful clarity, casual tone, rounded, monoline, bouncy, soft terminals, compact.
This font presents monoline, hand-drawn letterforms with rounded corners and softly blunted terminals. Strokes are consistently low-contrast, with a slightly bouncy vertical rhythm and subtle irregularities that keep the texture lively without becoming messy. Proportions are compact and generally narrow, with a prominent x-height and simplified, open counters that maintain clarity in short lines. The overall construction favors smooth curves and gentle joins over sharp angles, producing an even, approachable color on the page.
It works well for headlines, short paragraphs, and display copy where an inviting, handmade feel is desired—such as packaging, café or boutique branding, greeting cards, invitations, and playful posters. The strong x-height and open shapes help it stay legible at moderate sizes, while the informal rhythm is best showcased in larger settings.
The tone is warm and informal, suggesting a lighthearted, personable voice. Its relaxed, slightly quirky shapes feel approachable and crafty, leaning more toward everyday friendliness than polished formality.
The design appears intended to emulate neat, hand-printed lettering with a consistent pen-like stroke, balancing charm and readability. It prioritizes a friendly, casual texture that can add personality to simple messages without relying on connected script behavior.
Capital letters are tall and simple, pairing comfortably with the lowercase without feeling overly formal. Numerals follow the same rounded, hand-rendered logic, matching the text style for cohesive mixed-content settings.