Sans Normal Akbar 18 is a bold, normal width, monoline, upright, normal x-height font visually similar to 'BR Segma' and 'BR Sonoma' by Brink, 'Goga' by Narrow Type, 'Glence' by Nine Font, 'Neue Campton' by René Bieder, and 'TT Hoves Pro' by TypeType (names referenced only for comparison).
Keywords: headlines, posters, branding, signage, ui labels, modern, confident, clean, friendly, pragmatic, clarity, modernity, impact, versatility, rounded, geometric, open apertures, high contrast (shape), sturdy.
A sturdy geometric sans with round, near-circular bowls and a consistent, even stroke weight. Curves are smooth and well-controlled, with straight stems that terminate in clean, squared-off endings. Counters are generally open and generous, giving letters a clear internal rhythm, while joins and intersections stay crisp rather than softened. Proportions feel balanced and contemporary, with broad curves in letters like C, G, O, and S contrasted by simple verticals and diagonals in forms such as H, N, V, and W.
It performs especially well in headlines, short statements, and interface labels where a solid, modern voice is needed. The open counters and simple construction also support wayfinding and signage applications, and it can anchor branding systems that rely on clean geometry and strong typographic presence.
The overall tone reads modern and dependable, with a friendly edge coming from the rounded geometry and open shapes. Its heavy, compact presence makes it feel confident and direct, suited to messaging that wants clarity without sounding formal or technical.
The design appears intended to deliver a contemporary, geometric sans voice with high visual stability and clear letterforms. Its emphasis on round construction and clean terminals suggests a focus on straightforward readability paired with a bold, confident texture for prominent typographic roles.
The sample text shows strong color on the page and maintains legibility at large display sizes, with round forms staying uniform and counters remaining readable. Numerals are bold and simple, matching the same geometric logic as the letters, and punctuation appears unobtrusive and clean.