Sans Normal Talov 4 is a light, normal width, very high contrast, upright, normal x-height font.
Keywords: headlines, magazines, branding, posters, packaging, editorial, elegant, modern, refined, dramatic, display elegance, luxury tone, editorial impact, brand refinement, hairline, crisp, sculptural, airy, calligraphic.
This typeface uses razor-thin hairlines paired with heavier verticals, creating a crisp, high-definition rhythm. Curves are smooth and taut, with round forms that feel carefully drawn rather than geometric, and terminals that often taper to fine points. Proportions are open and somewhat narrow in places, with generous counters and clear separation between strokes; the numerals follow the same delicate-to-bold contrast and read cleanly at display sizes.
Best suited to headlines, subheads, pull quotes, and other display applications where its thin hairlines can remain intact. It can add a premium, contemporary feel to branding systems, packaging, and poster typography, especially when paired with ample whitespace and careful spacing.
The overall tone is polished and editorial, with a fashion-forward sense of drama coming from the extreme stroke modulation. It feels refined and contemporary, leaning toward luxury and cultural publishing rather than utilitarian text settings.
The design appears intended to deliver an elegant display voice built on extreme contrast and clean, modern structure. Its forms prioritize visual sophistication and sharp typographic color over rugged small-size robustness.
Diagonal strokes (notably in letters like K, V, W, X, and y) resolve into very fine tips, emphasizing sharpness and precision. Lowercase forms show a slightly calligraphic influence in the way bowls and joins transition from thick to thin, while maintaining an orderly, upright posture.