Sans Normal Ohlab 2 is a bold, wide, monoline, upright, normal x-height font visually similar to 'Arona' by Peninsula Studioz, 'Mazzard' by Pepper Type, and 'Primeform Pro' and 'Turis' by Punchform (names referenced only for comparison).
Keywords: headlines, branding, posters, packaging, signage, friendly, confident, modern, approachable, energetic, impact, approachability, clarity, modernity, geometric, rounded, soft, chunky, clean.
A heavy, geometric sans with rounded construction and a compact, sturdy rhythm. Strokes read largely uniform with smooth joins and generous curves, while counters are open and circular, lending clear internal space even at display sizes. Terminals are clean and mostly straight or softly rounded, and the overall letterforms feel broad with stable, squared-off proportions and minimal contrast.
This style performs best in headlines, logos, and short-to-medium bursts of text where a strong, friendly voice is needed. It suits packaging, posters, and signage where broad shapes and open counters improve quick recognition, especially at larger sizes.
The overall tone is upbeat and approachable, combining a contemporary, no-nonsense presence with a friendly softness from the rounded geometry. It feels confident and punchy without becoming aggressive, making it well suited to contemporary branding that wants warmth and clarity.
The design appears intended to deliver a modern, geometric sans that prioritizes impact and friendliness through rounded forms, even stroke weight, and a broad stance. It emphasizes clarity and presence for display-driven communication.
In the sample text, the wide set and large counters help maintain legibility in dense, bold paragraphs, while the rounded forms keep the texture from looking overly rigid. Numerals match the same geometric, sturdy voice, reinforcing a cohesive headline-and-callout look across letters and figures.