Sans Other Gibo 10 is a very bold, normal width, low contrast, upright, tall x-height font.
Keywords: posters, headlines, branding, packaging, logos, playful, punchy, retro, friendly, bold, display impact, friendly tone, retro flavor, graphic branding, rounded, blocky, geometric, compact, posterlike.
A heavy, rounded sans with broad, blocky forms and softly chamfered corners that keep the silhouette friendly despite the mass. Counters are generally small and circular, and several joins show subtle notches or wedge-like cut-ins that create a slightly sculpted, stencil-adjacent texture in large sizes. The lowercase is compact and robust with prominent bowls and a single-storey construction where applicable, while capitals read as solid, simplified shapes with strong verticals and minimal interior detailing. Numerals follow the same chunky geometry, with dense, rounded forms and tight counters that emphasize weight over delicacy.
This typeface is best used for posters, big headlines, packaging, and bold brand marks where its dense shapes and rounded forms can read clearly. It works especially well in short phrases, banners, and merchandising applications that need immediate visual impact and a friendly, graphic tone.
The overall tone is upbeat and attention-grabbing, leaning toward a retro display feel with a toy-like friendliness. Its exaggerated weight and rounded geometry give it a confident, approachable voice suited to loud headlines rather than quiet text.
The design appears intended as a characterful display sans that maximizes impact through dense strokes and compact counters, while using rounded geometry and small cut-in details to maintain legibility and personality at large sizes.
At smaller sizes the tight counters and interior notches can visually fill in, so it benefits from generous sizing and comfortable tracking. The distinctive cut-ins at joins add character and separation in all-caps settings, helping large words avoid becoming a uniform black bar.