Print Semur 12 is a bold, normal width, medium contrast, upright, normal x-height font.
Keywords: kids branding, posters, packaging, social graphics, headlines, playful, friendly, casual, bubbly, handmade, handmade warmth, approachability, high impact, casual readability, rounded, chunky, brushy, soft, lively.
A rounded, marker-like handprint with thick, softly swelling strokes and rounded terminals throughout. The letters keep an upright stance but show natural irregularities in width and curve, giving an organic, drawn-on-paper rhythm. Counters are generally open and oval, and joins tend to be smooth and blunted rather than sharp, contributing to a sturdy, highly legible texture at display sizes. Proportions vary from glyph to glyph, reinforcing a handmade feel while maintaining a consistent overall weight and silhouette.
Best suited to cheerful display applications such as kids-focused branding, playful packaging, posters, and social media graphics. It also works well for short headlines, pull quotes, and signage where a friendly, handmade tone is desired and the thick strokes can carry strong visual impact.
The tone is upbeat and approachable, with a kid-friendly warmth and an easygoing, conversational energy. Its bubbly shapes and soft corners suggest informality and fun rather than precision or formality, making text feel welcoming and lively.
The design appears intended to mimic a confident hand-drawn print made with a felt-tip marker or brush pen, balancing charm and readability. It aims to deliver a casual, human voice with rounded forms and gentle stroke modulation that stays consistent across a full alphabet and numerals.
The numeral set matches the same rounded, marker-drawn construction, keeping a cohesive voice across letters and figures. Overall color on the page is dense and even, creating strong presence in headlines while still reading clearly in short bursts of text.