Slab Contrasted Ohta 7 is a very bold, wide, medium contrast, upright, normal x-height font visually similar to 'Polyphonic' by Monotype (names referenced only for comparison).
Keywords: posters, headlines, packaging, signage, logos, western, vintage, poster, sturdy, folksy, impact, nostalgia, print wear, display strength, heritage, bracketed, blocky, soft corners, inked texture, rounded terminals.
This typeface has heavy, rectangular slab serifs with noticeable bracketing that softens the joins into the stems. Strokes are thick and compact with a slightly pinched, subtly modulated feel, giving counters a rounded, somewhat teardrop character in places. The overall build is broad and stable, with short-looking ascenders and descenders and a consistent, emphatic baseline presence. Many glyphs show a lightly distressed, speckled interior texture that reads like ink scatter or print wear rather than clean, flat fills.
Best suited to display applications where strong shapes and a vintage texture can carry the design—posters, headline typography, labels, packaging, and bold signage. It can also work for short brand marks or badges, especially when a classic print-shop or Western-leaning flavor is desired.
The font projects a bold, old-print personality with a hint of Western and circus-poster energy. Its weight and sturdy slabs feel confident and workmanlike, while the mild distress adds a nostalgic, lived-in tone.
The design appears intended to deliver high-impact, slab-serif display typography with a nostalgic printed texture, combining solid, bracketed slabs with slightly softened forms for a friendly, throwback presence.
The rhythm is intentionally chunky, favoring impact over finesse; the heavy serifs and tight internal spaces can darken quickly in dense settings. Numerals match the same blocky, bracketed slab logic and feel built for display rather than delicate tabular reading.