Sans Normal Okray 12 is a bold, wide, low contrast, upright, normal x-height font visually similar to 'Aspira' by Durotype, 'Goldplay' by Latinotype, and 'Compasso' by Plau (names referenced only for comparison).
Keywords: headlines, branding, posters, ui labels, signage, modern, confident, clean, friendly, utilitarian, clarity, impact, neutrality, versatility, modernity, geometric, rounded, open apertures, large counters, crisp terminals.
A heavy, geometric sans with broad proportions and large, open counters. Strokes are uniform and low in contrast, with clean, crisp terminals and smooth, circular construction in letters like C, O, and S. The lowercase shows a straightforward, contemporary build with a two-storey “a,” a compact-shouldered “r,” and a single-storey “g,” creating an even texture and steady rhythm in text. Numerals are sturdy and highly legible, matching the letterforms with rounded bowls and stable, blocky structure.
This font performs especially well in bold display roles such as headlines, brand marks, and promotional layouts where its wide stance and strong color can carry a page. It also suits UI labels, navigation, and signage that benefit from clear shapes, open counters, and stable numerals at a range of sizes.
The overall tone is modern and direct, balancing a friendly roundness with a confident, no-nonsense presence. It feels approachable for everyday interface and brand use while still reading as assertive in headlines.
The design appears intended to be a dependable, contemporary workhorse sans with a geometric foundation and strong readability, optimized for impactful typographic color and straightforward, familiar letterforms.
Spacing appears generous relative to the heavy stroke weight, helping maintain clarity in dense settings. Round forms stay consistent across caps, lowercase, and figures, giving the face a cohesive, system-like regularity.