Sans Normal Bave 7 is a very bold, wide, low contrast, reverse italic, tall x-height font visually similar to 'Marche' by Colophon Foundry and 'Touvlo' by Monotype (names referenced only for comparison).
Keywords: headlines, posters, packaging, branding, stickers, playful, punchy, loud, retro, impact, approachability, informality, attention, chunky, rounded, soft corners, tilted, bouncy.
This typeface uses heavy, compact strokes with rounded terminals and softly squared corners, producing dense, dark letterforms. The overall silhouette leans in a consistent backward slant, with slightly irregular, hand-cut rhythm that keeps counters and joins feeling lively rather than mechanical. Uppercase shapes are broad and blocky with simplified construction, while the lowercase shows a tall x-height and sturdy bowls, keeping small letters visually strong. Numerals follow the same chunky, rounded logic, reading clearly in large sizes with an intentionally informal stance.
Best suited to display contexts where impact matters: headlines, posters, storefront graphics, packaging, and bold brand marks. It can also work for short UI labels or badges when set large, but its strong personality and dense weight make it less ideal for long-form reading.
The tone is bold and fun, with a quirky, energetic tilt that feels friendly and attention-grabbing. It suggests casual confidence and a slightly retro, poster-like attitude rather than a neutral corporate voice.
The design appears intended to deliver maximum visual impact with a friendly, informal character—combining sturdy, rounded geometry with a consistent backward slant to create motion and charm in large-scale typography.
Spacing appears generous enough to prevent the heavy forms from clogging, and the rounded counters help maintain legibility despite the weight. The backward slant and subtly uneven stroke angles create a “bouncy” texture across words, especially in mixed-case settings.