Sans Superellipse Kusi 2 is a bold, very wide, low contrast, upright, tall x-height font visually similar to 'Tactic Round' and 'Tactic Sans' by Miller Type Foundry and 'Beachwood' by Swell Type (names referenced only for comparison).
Keywords: headlines, branding, logotypes, posters, signage, techy, futuristic, industrial, confident, sporty, impact, modernity, precision, strength, clarity, squared-round, geometric, modular, cornered, sturdy.
A geometric sans with a superelliptical construction: bowls and counters read as rounded rectangles, and corners are consistently softened rather than fully circular. Strokes are heavy and uniform, with blunt terminals and a compact, engineered feel. The wide stance and large x-height produce strong color and clear presence, while open apertures and simple joins keep shapes clean at display sizes. Numerals and caps follow the same boxy-round rhythm, giving the set a cohesive, modular texture.
Best suited to headlines, large-format typography, and brand marks where its wide, blocky silhouettes can read clearly and feel intentional. It can also work for short UI labels, packaging callouts, and signage where a modern, engineered aesthetic is desired.
The overall tone feels contemporary and tech-forward, like interface labeling, hardware branding, or motorsport graphics. Its squared-round geometry suggests precision and durability, delivering a confident, no-nonsense voice rather than a friendly or calligraphic one.
The design appears intended to translate a rounded-rectangle, industrial geometry into a clean sans with strong visual weight and a consistent modular rhythm. It aims for maximum impact and a modern, engineered character, emphasizing silhouette clarity and uniform construction.
Across the alphabet, the design leans on repeated motifs—rounded-rectangle bowls, squared curves, and consistent corner radii—creating a highly uniform pattern on the page. The sample text shows dense, high-impact typographic color, with letterforms that prioritize presence and silhouette over delicate detail.