Sans Other Kogod 6 is a regular weight, normal width, low contrast, italic, normal x-height font.
Keywords: branding, packaging, posters, headlines, quotes, playful, retro, casual, quirky, friendly, add personality, informal tone, retro charm, friendly branding, rounded, soft, bouncy, humanist, lively.
A rounded, right-leaning sans with soft terminals and a buoyant, handwritten rhythm. Strokes stay fairly even with gentle swelling at curves, and many joins are smoothly transitioned rather than sharply constructed. Bowls and counters are open and circular, while several forms show idiosyncratic gestures—such as hooked or looped entries and asymmetrical curves—giving the alphabet a variable, lively cadence. Numerals follow the same informal logic, with simplified shapes and slightly uneven widths that emphasize character over strict uniformity.
Well-suited to branding and packaging that benefits from a friendly, characterful tone, as well as posters, headlines, and pull quotes where the quirky details can be appreciated at larger sizes. It can also work for short UI labels or casual editorial callouts when a softer, more personable voice is desired.
The overall tone is warm and upbeat, with a light retro flavor and a distinctly informal voice. Its slightly whimsical details read as approachable and personable, lending text a conversational, handcrafted feel without becoming overly decorative.
The design appears intended to deliver an approachable sans experience with handwritten energy and distinctive, slightly unconventional constructions. It prioritizes charm and individuality over strict geometric regularity, aiming to make text feel lively and memorable.
The italic slant is consistent across cases, and spacing appears intentionally relaxed, contributing to a smooth, flowing line in text. Distinctive letterforms (notably in round letters and those with tails or hooks) create strong personality, which can become a defining visual motif in headlines and short passages.