Sans Faceted Wusa 7 is a very bold, very wide, low contrast, upright, normal x-height font.
Keywords: posters, headlines, sportswear, logos, packaging, industrial, athletic, techno, retro, impact, machined look, brand stamp, signage, octagonal, beveled, blocky, angular, stencil-like.
A heavy, block-built sans with faceted construction that replaces curves with crisp planar cuts. Corners are consistently chamfered, producing octagonal counters in round letters and a notched, machined silhouette throughout. Strokes are monolinear and tightly packed, with squared terminals and frequent diagonal truncations that create a rugged rhythm. The lowercase mirrors the uppercase’s geometry and weight, keeping forms compact and emphatic, while numerals follow the same chiseled logic for a cohesive set.
Best suited to display applications where impact and texture are desired, such as posters, headlines, team or event branding, and bold packaging callouts. It also fits UI badges, arcade/tech-themed graphics, and rugged product identities where the faceted geometry can become a recognizable brand cue. For longer copy, it will work most effectively at larger sizes with generous spacing.
The faceted, cut-metal look conveys strength and toughness with a distinctly engineered feel. It reads as competitive and utilitarian—part sports lettering, part industrial signage—while also nodding to retro arcade and sci‑fi display aesthetics. Overall tone is assertive, loud, and attention-forward.
The design appears intended to deliver maximum visual punch through a consistent chamfered system that suggests carved, machined, or armor-like letterforms. By standardizing facets across straight and rounded structures, it aims to create a distinctive, modular texture that remains legible while projecting toughness and speed.
Counters tend to be small and angular, and interior apertures can close up at smaller sizes due to the dense weight and tight internal spacing. The repeated chamfer motif creates strong texture in paragraphs, favoring short bursts of text over continuous reading. Diagonal cuts on joins and terminals add a sense of motion and sharpness without introducing true stroke contrast.