Sans Normal Okbab 12 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'Averta PE' and 'Averta Standard PE' by Intelligent Design, 'Madani' by NamelaType, and 'Santral' by Taner Ardali (names referenced only for comparison).
Keywords: headlines, branding, signage, ui labels, posters, clean, friendly, modern, confident, straightforward, clarity, modern branding, utilitarian readability, neutral voice, accessibility, geometric, rounded, open apertures, high legibility, sturdy.
A sturdy sans with broadly geometric construction and rounded bowls, set on consistent, even strokes. Curves are smooth and circular, while joins and terminals read as cleanly cut and largely horizontal/vertical, producing a crisp, contemporary rhythm. Counters are generous and apertures stay relatively open, keeping letters like C, S, e, and a clear at display and text sizes. Uppercase proportions feel compact and stable with wide, simple forms; lowercase is similarly robust with a single-storey a and g and a short-armed r, emphasizing clarity over calligraphic nuance. Numerals are straightforward and strongly shaped, with round 0/8 and clear differentiation across the set.
This font performs well in headlines, posters, and branding where a strong, clean voice is needed. Its open counters and simple geometry also make it a good choice for UI labels, navigation, and signage where quick recognition matters, while the even texture supports short-to-medium passages of text.
The tone is modern and approachable, balancing a friendly roundness with a no-nonsense solidity. It feels dependable and utilitarian without becoming cold, making it well-suited to clear communication and contemporary branding that wants to appear accessible and confident.
The design appears intended as a contemporary, highly legible sans that prioritizes geometric clarity and consistent rhythm. By using round forms and simple, sturdy letter structures, it aims to read confidently across both display settings and everyday informational typography.
Stroke endings and interior shapes are consistent across the set, giving a uniform texture in paragraphs. Diacritics aren’t shown; based on the sample, spacing appears roomy enough to maintain separation between bold forms in running text.