Sans Normal Waguj 12 is a regular weight, normal width, medium contrast, upright, normal x-height font.
Keywords: ui text, branding, editorial, presentations, signage, clean, friendly, modern, neutral, everyday readability, modern neutrality, approachable tone, screen clarity, rounded terminals, humanist, open apertures, soft geometry, even rhythm.
A clean sans with softly rounded terminals and a gentle, humanist flow. Curves are smooth and continuous, with open counters and apertures that keep letters from feeling cramped. Strokes stay fairly even through joins, while diagonals and shoulders are slightly softened to avoid sharp corners. Proportions read balanced and contemporary, and the figures match the letters with similarly rounded construction and clear, simple silhouettes.
It suits UI copy, product pages, and general-purpose editorial layouts where a clean sans needs to remain friendly at text sizes. The rounded finish also makes it a good fit for contemporary branding and presentation graphics, and it should hold up well in short headlines and signage where smooth shapes and open forms aid quick recognition.
The overall tone is approachable and calm, combining modern clarity with a subtle warmth from the rounded endings. It feels neutral enough for everyday interface and editorial use, without the coldness of hard-edged geometric sans.
The design appears intended as an all-purpose contemporary sans that prioritizes legibility and a pleasant reading rhythm. Its softened terminals and open forms aim to add warmth and approachability while keeping the overall structure straightforward and professional.
Spacing appears comfortable with consistent sidebearings, helping the sample text maintain an even gray value. Distinctive details—like the compact descenders and smoothly curved bowls—support readability while keeping the voice understated rather than expressive.