Sans Superellipse Holiz 5 is a very bold, wide, low contrast, upright, tall x-height font visually similar to 'Futo Sans' by HB Font, 'Univia Pro' by Mostardesign, and 'Obvia' by Typefolio (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, confident, friendly, modern, punchy, sporty, impact, approachability, clarity, brand voice, blocky, rounded, geometric, compact, sturdy.
A heavy, rounded geometric sans with broad proportions and a squared-off superellipse construction. Strokes are uniform and dense, with generous corner rounding that softens the otherwise blocky silhouettes. Counters are compact and rounded-rectangular, giving letters a sturdy, tightly packed feel, while terminals stay clean and blunt. The lowercase shows a single-storey a and g, a short-armed t, and generally wide bowls, creating an even, highly legible texture in display sizes.
Best suited to high-impact display typography such as headlines, posters, branding marks, packaging, and large-format signage where its dense weight and rounded geometry can carry. It also works well for short UI labels or callouts when a strong, friendly emphasis is needed, but will feel heavy in long-form text.
The overall tone is bold and upbeat—friendly through its rounded corners, but assertive through its dense weight and broad stance. It reads contemporary and energetic, leaning toward athletic and tech-forward branding rather than delicate or formal settings.
This design appears intended to deliver maximum presence with a softened, approachable edge—combining squared geometry and rounded corners to maintain clarity and consistency at large sizes. The letterforms prioritize bold recognition and a cohesive, modern rhythm for attention-driven applications.
Numerals are similarly robust, with rounded-rectangular bowls and consistent stroke logic that keeps rhythm steady across mixed alphanumerics. The uppercase set feels especially compact and powerful, making short words and headlines look solid and poster-ready.