Print Fymu 7 is a very bold, normal width, low contrast, upright, tall x-height font visually similar to 'Pragmatica' by ParaType (names referenced only for comparison).
Keywords: posters, headlines, packaging, kids media, stickers, playful, crafty, whimsical, bold, friendly, handmade feel, playful display, bold impact, casual branding, chunky, rough-edged, blobby, irregular, rounded.
A chunky, hand-drawn print style with heavy, rounded forms and noticeably irregular outlines. Strokes look brush- or marker-like, with wobbly edges, occasional dents, and uneven terminals that create a tactile, cutout feel. Counters are small and sometimes asymmetrical, and letter proportions vary from glyph to glyph, producing a lively rhythm rather than strict geometric consistency. The lowercase is compact with a tall x-height, and the overall texture stays dense and dark on the page.
Best suited to short, high-impact copy such as posters, headlines, product packaging, and playful branding. It also works well for kids-oriented materials, craft labels, stickers, and social graphics where a handmade, bold look is desirable; for longer passages it benefits from generous size and spacing.
The tone is informal and mischievous, with a friendly handmade energy that reads like painted signage or craft lettering. Its slightly messy edges and bouncy shapes give it a humorous, kid-friendly character while still feeling assertive due to the heavy weight.
The design appears intended to deliver an unmistakably handmade, bold display voice with a deliberately imperfect outline and a spirited, irregular rhythm—prioritizing personality and presence over typographic precision.
In text settings the rough contour creates a strong visual texture, and the tight counters can begin to fill in at smaller sizes. The numerals match the same blobby, hand-rendered construction, keeping the set cohesive for display use.