Print Ubkov 3 is a regular weight, normal width, medium contrast, upright, normal x-height font.
Keywords: packaging, posters, children's design, social graphics, labels, friendly, playful, casual, approachable, handmade, human warmth, casual clarity, handwritten charm, friendly display, rounded, brushy, soft terminals, lively rhythm, informal.
A casual handwritten print with rounded forms and brush-like strokes. Lettershapes show gently irregular widths and a lively baseline rhythm, while maintaining clear, upright construction for readability. Strokes are moderately contrasted with tapered joins and soft, slightly blunted terminals, giving the alphabet a warm, drawn-by-hand texture. Counters are open and generous, and spacing feels natural rather than mechanically uniform, especially in the wider, more gestural capitals.
This style works well for short-to-medium text where a human touch is desired: packaging and product labels, posters and headings, educational or children-focused materials, invitations, and casual social graphics. It remains readable in sentences, making it suitable for warm editorial callouts and brand messaging that wants an informal voice.
The overall tone is upbeat and personable, like neat marker lettering used for notes, labels, or classroom materials. Its slightly bouncy rhythm and soft shaping keep it informal and welcoming without becoming messy or overly expressive.
The design appears intended to capture tidy, everyday hand lettering—more structured than cursive, but still clearly drawn by hand—balancing charm with legibility for practical display and light text use.
Capitals tend to be broader and more decorative, while lowercase stays simple and legible, helping mixed-case text feel friendly and steady. Numerals match the same hand-drawn logic, with rounded curves and small idiosyncrasies that reinforce the handmade character.