Print Apmus 7 is a light, very narrow, low contrast, upright, very short x-height font.
Keywords: headlines, posters, packaging, book covers, greeting cards, playful, casual, quirky, friendly, hand-drawn, human touch, informality, playfulness, approachability, monoline, tall, loopy, spare, bouncy.
A monoline, hand-drawn print style with tall, slim proportions and a slightly irregular stroke that mimics marker or pen pressure without obvious contrast. Curves are softly rounded and often a bit lopsided, while verticals tend to be long and straight, creating an airy rhythm with generous internal whitespace. Counters are open and simplified, terminals are mostly blunt, and spacing feels naturally uneven in a way that reinforces the handwritten character.
Best suited to display settings where a casual handwritten voice is desired—headlines, short captions, posters, packaging callouts, and playful branding. It also works well for children’s or lifestyle applications where an informal, human touch is more important than strict typographic regularity.
The overall tone is lighthearted and personable, with a quirky, sketchbook energy. Its narrow, tall forms and gentle wobble read as informal and approachable rather than polished or corporate.
The design appears intended to capture a quick, personal handwritten note feel in a clean, readable print form, balancing simplicity with small, charming inconsistencies for warmth and character.
Uppercase letters are notably elongated, and several forms lean toward simplified, single-stroke constructions that emphasize speed and spontaneity. Numerals match the same slim, hand-drawn logic and keep a consistent, pared-back presence alongside the letters.