Sans Superellipse Abgug 15 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'Ciutadella' and 'Ciutadella Rounded' by Emtype Foundry; 'Benton Sans', 'Benton Sans Pro', and 'Benton Sans Std' by Font Bureau; and 'PF Das Grotesk Pro' by Parachute (names referenced only for comparison).
Keywords: headlines, branding, posters, ui labels, signage, modern, utilitarian, confident, clean, tech, modernize, soften geometry, maximize impact, ensure clarity, rounded corners, square-ish rounds, large apertures, sturdy, geometric.
A sturdy sans with rounded-rectangle construction and consistently softened corners throughout. Strokes are even and heavy, with broad, open counters that keep forms clear at display sizes. The curves tend toward superelliptical bowls rather than true circles, giving letters like C, G, O, and Q a squared-off roundness and a compact, engineered feel. Lowercase forms are simple and straightforward, with a single-storey a and g, short joins, and minimal modulation; numerals follow the same robust, rounded geometry.
This font suits headlines, brand marks, packaging, posters, and short UI or product labels where a strong, modern presence is needed. It also works well for signage-style applications that benefit from bold shapes and clear counters, especially at medium-to-large sizes.
The overall tone is modern and matter-of-fact, with a confident, no-nonsense voice. Its rounded geometry softens the weight, adding approachability without becoming playful or decorative.
The design appears intended to deliver a contemporary, geometric sans voice with softened corners and high visual solidity. Its rounded-rectangle skeleton suggests an emphasis on systematic construction, consistent rhythm, and dependable legibility for impactful display typography.
The glyph set shown emphasizes clarity through open apertures and generous interior space, while the rounded terminals and corners create a cohesive, unified rhythm across capitals, lowercase, and figures. The heavy weight and compact curve geometry make it visually dense and attention-grabbing in headings.