Slab Contrasted Bubi 2 is a very bold, wide, medium contrast, italic, normal x-height font visually similar to 'ITC Bookman' by ITC and 'Bookman Old Style' and 'Bookman Old Style Paneuropean' by Monotype (names referenced only for comparison).
Keywords: headlines, posters, branding, sports, packaging, confident, retro, editorial, collegiate, punchy, emphasis, impact, heritage, momentum, display, bracketed, soft corners, ball terminals, ink-trap feel, lively.
A heavy, right-leaning serif with chunky, slab-like terminals and clear bracketing into the stems. Strokes show noticeable modulation for an italic style: verticals stay strong while curves and joins thin slightly, creating a lively rhythm without becoming delicate. Counters are compact and the overall footprint is broad, with wide capitals and sturdy lowercase that maintains clarity at display sizes. Several letters feature rounded, almost bulb-like terminals and teardrop details (notably on forms like j and y), giving the face a slightly softened, inked impression.
Best suited to headlines, short bursts of copy, and logotype-style branding where its strong color and slanted momentum can lead the composition. It also works well for packaging, event posters, and sports/collegiate graphics that benefit from sturdy slabs and a vintage editorial feel.
The tone is bold and assured, with a vintage, print-forward character that feels equal parts collegiate and editorial. Its italic slant adds motion and emphasis, making text feel energetic and declarative rather than quiet or neutral.
The design appears intended to deliver emphatic, high-impact typography with a traditional serif backbone, combining slab-like strength with an italic, print-inspired liveliness. It prioritizes presence and personality over subtlety, aiming for readable, attention-grabbing display settings.
Serifs are substantial and visually consistent, reading as slabs rather than hairline finishings, and the joins often have a gently sculpted, carved quality. Numerals match the heavyweight color and include rounded forms that keep the set friendly despite the mass.