Cursive Rurez 12 is a regular weight, narrow, medium contrast, italic, short x-height font.
Keywords: branding, packaging, social media, posters, invitations, casual, friendly, playful, handmade, lively, handwritten feel, casual warmth, expressive headlines, personal tone, brushy, rounded, bouncy, looping, informal.
A lively handwritten script with a rightward slant and brush-pen modulation. Strokes are rounded with soft terminals and occasional tapering, giving a slightly elastic rhythm. Letterforms sit on a gently uneven baseline and vary in width, with generous loops in ascenders and descenders and compact, rounded bowls. Capitals are simplified and open, while lowercase forms lean toward continuous pen movement with frequent joining behavior in text.
This font works well for short to medium-length display text where a personable, handmade impression is desirable—such as boutique branding, product packaging, event invitations, posters, and social media graphics. It is especially effective for headlines, pull quotes, and callouts that benefit from an informal script voice.
The overall tone is warm, approachable, and conversational, with a spontaneous, personal feel. Its bouncy cadence and smooth curves suggest an upbeat, informal voice suited to friendly messaging rather than formality.
The design appears intended to emulate quick brush lettering with an easy flow and friendly readability. It balances expressive loops and casual irregularity with enough consistency to remain coherent across longer phrases.
Numerals are simple and handwritten in spirit, with smooth curves and minimal angularity. The style favors clarity through open counters and consistent stroke energy, while the natural irregularities preserve a genuine hand-drawn character.