Sans Normal Agmub 1 is a regular weight, narrow, monoline, upright, normal x-height font visually similar to 'Dexa Pro' by Artegra, 'Gotham' by Hoefler & Co., 'Branding SF' by Latinotype, 'Morandi' by Monotype, 'TT Commons™️ Pro' by TypeType, and 'Althawra Fikra' by syria arabic (names referenced only for comparison).
Keywords: ui labels, signage, posters, headlines, data tables, modern, neutral, utilitarian, clean, technical, space saving, clarity, modern utility, systemlike, compact, crisp, open counters, high contrast joins, angular terminals.
A compact grotesque sans with largely monoline strokes and a slightly squared, engineered construction. Curves are clean and controlled, with round forms tending toward oval/rectangular geometry and relatively open counters for the width. Terminals are predominantly flat and blunt, and diagonals (notably in A, K, V, W, X, Y) feel taut and sharply drawn. The lowercase shows a two-storey “a” and “g,” short-to-moderate ascenders, and a straightforward, workmanlike rhythm; figures are lining with simple, sturdy shapes.
It works well where space is limited and quick recognition matters, such as interface labels, dashboards, tables, and wayfinding. The compact proportions and sturdy strokes also suit headlines, posters, and functional branding applications that benefit from a clean, no-nonsense sans.
The overall tone is modern and matter-of-fact, aiming for clarity over personality. It reads as practical and technical, with a slightly condensed, space-efficient feel that suits information-forward typography.
The design appears intended as a space-efficient, general-purpose sans that prioritizes clear shapes and a consistent, engineered rhythm. Its restrained detailing suggests a focus on practical readability and contemporary utility across display and text settings.
Stroke junctions stay crisp, giving the face a firm, structured texture in paragraphs. The tighter proportions create a darker, more compact typographic color at larger text sizes, while the open counters help preserve legibility.