Sans Normal Amgam 3 is a regular weight, wide, low contrast, upright, normal x-height font visually similar to 'Gorva' by Dasukreation (names referenced only for comparison).
Keywords: ui text, web design, signage, branding, editorial, modern, clean, neutral, friendly, confident, versatility, legibility, neutrality, contemporary branding, geometric, open counters, large apertures, even rhythm, monoline.
A clean sans with broadly proportioned letterforms and an even, monoline stroke. Round characters (C, O, G, e, o) read as smoothly geometric with generous, open counters and clear apertures, while straight-sided forms (E, F, H, N) keep crisp, simple terminals. Curves and joins are softened rather than sharp, producing a steady texture in text; diagonals (K, V, W, X, Y) feel sturdy and balanced. Numerals are clear and contemporary, with open shapes and uncomplicated construction that aligns visually with the uppercase.
This font suits user interfaces, product dashboards, and web typography where clarity at a range of sizes is important. Its stable shapes and open counters also work well for signage and wayfinding, while the polished simplicity makes it a dependable choice for contemporary branding and editorial subheads.
The overall tone is modern and neutral, projecting clarity and straightforwardness without feeling sterile. Its rounded geometry adds a mild friendliness, making it suitable for approachable branding as well as utilitarian interface copy.
The design appears intended as a versatile, general-purpose sans that prioritizes legibility and consistency. Its geometric underpinning and restrained detailing suggest an aim for a modern, broadly applicable voice that performs well in both display and text roles.
Spacing appears comfortable and consistent across the alphabet, contributing to an even typographic color in paragraph settings. The forms avoid quirky details, emphasizing legibility and a calm, systematic rhythm across mixed-case text and numerals.