Sans Superellipse Orrod 7 is a bold, wide, medium contrast, upright, normal x-height font visually similar to 'House Sans' and 'House Soft' by TypeUnion (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, industrial, techy, confident, modern, utilitarian, impact, clarity, modernization, industrial tone, geometric consistency, squared-round, blocky, condensed counters, flat terminals, boxy curves.
A heavy, squared-round sans with superelliptical bowls and rounded-rectangle geometry throughout. Strokes are consistently thick with controlled contrast, and most terminals end flat, producing a clean, engineered silhouette. Counters are compact and often rectangular, giving letters a dense, punchy texture, while curves stay taut rather than fully circular. Proportions feel broad and stable, with open, straightforward construction and minimal modulation.
This font is well suited to headlines and short statements where a bold, structured presence is desirable. It works naturally for contemporary branding, packaging, and signage, especially in tech, industrial, and modern retail contexts. It can also serve as a strong typographic accent in UI or editorial layouts when used sparingly at larger sizes.
The overall tone is assertive and pragmatic, with a contemporary, industrial edge. Its rounded corners soften the mass just enough to feel approachable, but the squared forms keep it firmly in a technical, no-nonsense register.
The design appears intended to merge robust weight with rounded-rectangle construction, creating a modern sans that feels both engineered and friendly. Its consistent geometry and compact internal spaces suggest a focus on impactful display typography with a distinct, system-like rhythm.
The numerals and uppercase share the same squared-round logic, creating a cohesive voice suitable for systems that need strong, repeatable shapes. The sample text shows high impact at display sizes, where the compact counters and blocky curves read as intentional and distinctive.