Sans Normal Sirij 12 is a light, normal width, low contrast, upright, normal x-height font.
Keywords: children’s, packaging, posters, social graphics, headlines, friendly, casual, playful, approachable, hand-drawn, approachability, warmth, informality, readability, rounded, monoline, soft, open, quirky.
A rounded, monoline sans with softly modulated curves and gently irregular, hand-drawn stroke endings. The forms favor circular bowls and open apertures, with simplified geometry and minimal optical detailing. Uppercase proportions are straightforward and slightly narrow in feel, while lowercase shows a single‑storey a and g, tall ascenders, and compact, rounded joins. Numerals follow the same casual construction, with smooth curves and uncomplicated shapes that keep the overall texture even and readable.
This font works well for cheerful headlines, short paragraphs, and display text in packaging, kids-oriented materials, and casual branding. It also suits social media graphics, invitations, and posters where a friendly, approachable tone is more important than a strictly technical or corporate finish.
The overall tone is warm and informal, with a friendly, slightly quirky personality that feels human rather than mechanical. Its soft corners and easy rhythm give it an inviting, lighthearted voice suited to conversational messaging.
The design appears intended to provide a clean sans foundation with a hand-made warmth, combining simple rounded construction with small irregularities to avoid a sterile, engineered feel. It aims for broad readability while projecting an informal, personable character.
Stroke terminals often look subtly tapered or blunted, reinforcing the drawn quality. Counters remain generous and clear at text sizes, and the rounded construction keeps the color of paragraphs even without feeling rigid or geometric.