Sans Normal Ohbup 1 is a bold, wide, low contrast, upright, normal x-height font visually similar to 'Contempo Gothic' by Arkitype, 'Boston' and 'Facundo' by Latinotype, and 'Neue Reman Sans' by Propertype (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, confident, friendly, modern, clean, punchy, impact, approachability, clarity, modernity, rounded, geometric, smooth, sturdy, compact.
A heavy, rounded sans with smooth, geometric construction and minimal contrast. Curves are broadly circular with softened terminals, and joins stay clean and simplified, giving counters a generous, open feel. Proportions read slightly extended with wide capitals and sturdy lowercase forms; spacing appears even and stable in text. Numerals follow the same rounded, solid build, with clear shapes and substantial stroke weight for strong legibility at display sizes.
Best suited to headlines, posters, and branding where a strong, friendly sans voice is needed. It should perform well on packaging and signage thanks to its sturdy shapes and open counters, and can also work for short UI labels or callouts where emphasis and clarity are priorities.
The overall tone is upbeat and approachable, balancing a modern, no-nonsense solidity with friendly roundness. Its weight and width give it a confident, attention-grabbing presence that feels contemporary and straightforward rather than formal.
The design appears intended as a contemporary, geometric display sans that prioritizes impact and approachability. It aims to deliver a bold presence with clean, rounded forms that stay highly readable while projecting a modern brand tone.
Round letters like O/C/G and the bowls in B/P/R maintain consistent curvature, reinforcing a cohesive geometric rhythm. The lowercase shows simple, readable forms (single-storey a and g) that keep the texture smooth and uncluttered in continuous text.