Sans Normal Kobej 13 is a bold, normal width, low contrast, italic, normal x-height font visually similar to 'Aspira' by Durotype, 'Muller Next' by Fontfabric, 'Basic Sans Cnd' and 'Corporative Sans' by Latinotype, and 'Adelle Sans' by TypeTogether (names referenced only for comparison).
Keywords: headlines, posters, branding, sportswear, packaging, sporty, energetic, modern, friendly, confident, attention, momentum, modernity, clarity, impact, oblique, rounded, compact, sturdy, clean.
A heavy, oblique sans with smooth, rounded curves and sturdy, low-contrast strokes. The shapes lean forward consistently, with compact proportions and a tight, efficient rhythm across both caps and lowercase. Counters are relatively small and forms are simplified, giving the design a dense, punchy color while maintaining clear silhouettes in letters like a, e, g, and s. Numerals follow the same robust construction, with rounded bowls and minimal stroke modulation.
This font is a natural fit for headlines, posters, and short promotional copy where a strong, kinetic voice is needed. It also works well for branding systems, sports and fitness graphics, and packaging or labels that benefit from compact, high-contrast-on-the-page letterforms.
The overall tone is energetic and assertive, with a forward-leaning, action-oriented feel. Its rounded construction keeps it approachable rather than aggressive, making it read as contemporary and sporty—well suited to attention-grabbing, high-impact messaging.
The design appears intended to deliver a modern, fast-moving voice by combining a consistent oblique slant with rounded, simplified sans forms. It prioritizes impact and momentum while keeping character shapes familiar and readable.
The oblique slant and dense stroke mass make the font feel strongest at larger sizes, where its rounded terminals and smooth curves read crisply. In longer text blocks, the compact counters and strong color create a bold presence that can quickly dominate a layout.