Slab Square Sawy 10 is a regular weight, normal width, low contrast, upright, normal x-height font visually similar to 'Bunday Slab' by Buntype, 'Miura Slab' by DSType, 'Vigor DT' by DTP Types, 'FF Unit Slab' by FontFont, 'ITC Officina Serif' by ITC, 'Breakers Slab' by Kostic, 'Core Slab M' by S-Core, 'Fenomen Slab' by Signature Type Foundry, and 'LFT Etica Sheriff' by TypeTogether (names referenced only for comparison).
Keywords: headlines, editorial, posters, branding, packaging, sturdy, utilitarian, confident, traditional, readability, impact, solidity, editorial tone, slab serif, bracketless, blocky, high legibility, strong serifs.
A sturdy slab serif with heavy, square-cut serifs and mostly uniform stroke thickness. The shapes are upright and compact with broad, stable proportions, crisp corners, and flat terminals that emphasize a solid, built-from-blocks construction. Counters are open and clear, and the numerals and capitals maintain an even, consistent rhythm suited to setting in lines of text. Overall detailing feels restrained and practical, with minimal modulation and a strong baseline presence.
Well suited to headlines, subheads, and editorial layouts where a strong typographic voice is needed. It can also support branding and packaging that benefit from a rugged, trustworthy slab-serif impression, and it holds up well in short text blocks where clarity and presence are priorities.
The tone is confident and workmanlike, evoking classic print and no-nonsense communication. Its bold, squared serifs add a slightly industrial, newspaper-like authority without feeling decorative or playful.
The design appears intended to provide a practical slab serif with strong structure and high readability, balancing traditional letterforms with square, assertive finishing. It aims to deliver consistent, bold texture and clear forms for impactful typography in print-like contexts.
The font’s robust serifs and firm horizontal elements create a strong texture on the page, especially in headings. The lowercase retains clarity at text sizes, while the capitals and figures read with emphasis, giving the face a dependable, editorial flavor.