Print Hydub 2 is a bold, normal width, medium contrast, upright, normal x-height font visually similar to 'Helvetica', 'Neue Helvetica', 'Neue Helvetica Georgian', 'Neue Helvetica Paneuropean', and 'Neue Helvetica World' by Linotype and 'Nimbus Sans Round' by URW Type Foundry (names referenced only for comparison).
Keywords: posters, packaging, headlines, children’s, craft branding, playful, rustic, handmade, friendly, quirky, handmade feel, casual display, playful texture, approachability, rough-edged, chunky, blobby, uneven, organic.
A chunky, hand-drawn print face with thick strokes and softly irregular contours. Letterforms are mostly upright with a steady baseline, but widths and internal counters vary in an intentionally uneven, handmade way. Terminals are rounded and slightly blunted, and bowls/counters often look pinched or lopsided, creating a blobby silhouette with a dry-marker or brush-painted feel. Spacing appears open enough for display use, while the texture from edge wobble remains prominent even at larger sizes.
Well-suited to short headlines and bold callouts where a friendly handmade texture is desirable, such as posters, packaging, café menus, craft branding, and kids-oriented materials. It can also work for brief subheads or pull quotes when you want an informal, tactile voice rather than a polished typographic finish.
The overall tone is warm and approachable, with a playful, slightly rustic charm. Its irregularities read as casual and personal rather than precise, giving text a whimsical, craft-like character that feels informal and energetic.
The design appears intended to mimic hand-rendered block lettering—confident and heavy, but deliberately imperfect—to deliver a casual, approachable voice with a strong visual stamp.
Capitals have a poster-like presence and simplified geometry, while lowercase keeps a compact, bouncy rhythm. Numerals match the same hand-shaped construction, with noticeably organic curves and uneven stroke edges that emphasize the drawn texture.