Sans Normal Usnew 14 is a light, normal width, high contrast, italic, normal x-height font visually similar to 'Imperial' and 'Linear' by URW Type Foundry (names referenced only for comparison).
Keywords: editorial, magazines, book design, pull quotes, branding, elegant, refined, classic, literary, refined emphasis, italic voice, editorial clarity, classic tone, calligraphic, slanted, crisp, airy, graceful.
A slanted, high-contrast design with tapered strokes and smooth, elliptical curves. Letterforms show a consistent forward lean, open counters, and clean terminals that read as crisp rather than blunt. The rhythm is lively due to varying stroke thickness and italic entry/exit strokes, while proportions stay balanced with moderate ascenders/descenders and a steady, readable x-height. Numerals follow the same italic logic, with curved figures and clear differentiation.
Works well for editorial typography such as magazine features, book interiors, and sophisticated pull quotes where an italic voice is needed for emphasis. It can also serve branding applications that want a refined, cultured tone, particularly in headlines or short-to-medium text where the contrast and slant can be appreciated.
The overall tone feels elegant and literary, with a polished, editorial sensibility. Its pronounced slant and sharp contrast convey sophistication and motion, suggesting a voice that is expressive without becoming decorative.
The design appears intended as a polished italic companion or primary italic style that adds elegance and pace to reading. Its consistent slant, controlled contrast, and clean terminals suggest an aim for refined emphasis in contemporary editorial and branding contexts.
Capitals are sleek and slightly narrow in feel, with generous internal space in rounded letters and smooth joins that keep texture even in longer lines. The lowercase includes traditional italic cues (notably single-storey forms) that reinforce a classic, text-forward personality.