Sans Faceted Umgo 7 is a bold, very wide, low contrast, upright, normal x-height font.
Keywords: headlines, posters, logotypes, esports, packaging, futuristic, techno, industrial, game-like, mechanical, sci-fi styling, tech branding, display impact, geometric system, angular, chamfered, octagonal, geometric, modular.
A geometric display sans built from straight strokes and sharp facets, with chamfered corners replacing most curves. Counters and bowls are squared-off and often octagonal, creating a crisp, planar silhouette; round letters like O and C read as clipped rectangles, and diagonals are used sparingly but decisively in forms like K, V, W, X, and Y. Stroke endings are clean and abrupt, the joins are tight, and the overall rhythm feels engineered and modular, with compact apertures and a slightly stencil-like sense of internal cut-ins in a few shapes.
Best suited for short-form display use where the faceted details can read clearly—headlines, posters, branding marks, game UI titles, and product or tech packaging. It can also work for signage-style labels and interface-like callouts, especially at larger sizes where the chamfered corners and squared counters remain distinct.
The faceted construction and hard edges give the font a futuristic, machine-made tone that suggests sci‑fi interfaces, industrial labeling, and arcade or racing aesthetics. It feels assertive and utilitarian rather than friendly, leaning toward a technical, tactical mood.
The design appears intended to translate a sans framework into an angular, faceted system that evokes manufactured surfaces and digital hardware. Its consistent corner-cutting and squared counters prioritize a distinctive, high-impact voice over neutral text economy.
In text settings the blocky geometry produces a strong texture with prominent horizontals and squared counters; the angular detailing is most noticeable in round-derived letters and in the notched/diagonal terminals. The numeral set follows the same faceted logic, with squared bowls and crisp corners that keep the figures visually consistent with the caps.