Sans Normal Valat 3 is a light, normal width, low contrast, upright, normal x-height font.
Keywords: branding, packaging, posters, social media, children’s content, friendly, hand-drawn, casual, approachable, playful, human warmth, casual clarity, everyday display, approachable branding, rounded, monolinear, soft terminals, slightly irregular, open counters.
A clean, rounded sans with monolinear strokes and gently irregular contours that suggest a hand-rendered origin. Curves are built from smooth, circular forms, with open apertures and generous internal counters that keep text airy. Terminals are predominantly blunt or softly rounded, and proportions are relaxed rather than geometric-strict, producing a lightly organic rhythm across words and lines. Numerals follow the same simple, rounded construction for a cohesive, informal texture.
Well suited to brands and communications that want an informal, welcoming voice—such as packaging, café or boutique identities, posters, and social content. It can also work nicely for educational or children-focused materials where a friendly, non-authoritarian tone is desirable, while remaining readable in short-to-medium text blocks.
The overall tone is friendly and personable, with a casual, slightly quirky warmth. Its subtle imperfections read as human and approachable rather than technical, lending a conversational feel in both short headlines and longer text.
The design appears intended to blend the clarity of a simple sans with the warmth of hand-drawn lettering. Its rounded construction and slight irregularities aim to feel human and accessible while staying clean enough for everyday display and text applications.
Letterforms maintain consistent stroke behavior while allowing small variations in curvature and alignment, which adds charm without breaking legibility. The spacing and shapes create a calm, even color in paragraph settings, with enough openness to avoid looking cramped at moderate sizes.