Serif Other Fubu 9 is a regular weight, normal width, high contrast, upright, normal x-height font.
Keywords: headlines, magazine, branding, logos, posters, fashion, editorial, luxury, dramatic, refined, editorial impact, luxury branding, modern classic, display elegance, stylized sharpness, wedge serif, sharp terminals, thin hairlines, crisp joins, calligraphic contrast.
A high-contrast serif with prominent wedge-like serifs and sharply tapered terminals. Strokes shift quickly from very thin hairlines to bold main stems, creating a crisp, cut-paper rhythm in counters and joins. Curves are tightly controlled and slightly angular in their transitions, while the uppercase shows tall, sculpted forms with pronounced triangular feet and beak-like details. Lowercase maintains an elegant, editorial texture with narrow apertures and clear, pointed entry/exit strokes; numerals follow the same contrast with stylized diagonals and tapered tips.
Best suited to display applications such as magazine headlines, fashion/editorial layouts, brand marks, and poster titles where its high contrast and wedge serifs can carry the visual hierarchy. It can also work for short subheads or pull quotes when set with comfortable spacing and sufficient size to preserve the fine hairlines.
The overall tone is polished and dramatic, projecting a fashion-forward, boutique luxury feel. Its sharpness and contrast add tension and sophistication, reading as curated and statement-making rather than quiet or purely utilitarian.
The letterforms appear designed to reinterpret a classic high-contrast serif through sharper, more geometric wedge serifs and tightly drawn curves, aiming for a modern editorial look with strong personality. The consistent contrast and pointed detailing suggest an emphasis on distinctive display presence and premium styling.
The design’s distinctive wedges and pointed terminals become more prominent as size increases, where the thin hairlines and crisp serifs read as intentional detailing. In longer settings the strong contrast creates a lively sparkle, while tight apertures and sharp joins can give a slightly edgy, contemporary character.