Sans Normal Simog 10 is a light, narrow, low contrast, upright, short x-height font.
Keywords: ui labels, captions, posters, signage, presentations, clean, modern, friendly, minimal, clarity, approachability, simplicity, neutrality, rounded, monoline, open, airy, soft.
A clean monoline sans with gently rounded terminals and open, circular bowls. Strokes are consistently thin and smooth, with a straightforward, contemporary construction and minimal modulation. Proportions are compact and slightly condensed in feel, while counters stay generous for clarity. The lowercase reads with a relatively small x-height and simple, single-storey forms, giving the text a light, uncluttered rhythm.
This font works well for interface labels, navigation, and small blocks of supporting text where a restrained, unobtrusive sans is desired. Its rounded, open shapes also suit headings in posters, presentations, and wayfinding-style signage that benefits from a friendly, contemporary look without heavy stylization.
The overall tone is calm and approachable, combining a modern, minimal sensibility with soft rounding that prevents it from feeling clinical. It conveys a quiet friendliness and a tidy, unobtrusive voice suited to neutral communication.
The design appears intended as a simple, versatile sans focused on clear shapes, smooth curves, and a neutral typographic voice. Rounded terminals and open counters suggest an emphasis on approachability and clean readability in everyday design contexts.
Curves are clean and evenly drawn, and the digit set follows the same rounded, monoline logic for a cohesive typographic color. Letterforms avoid decorative quirks, favoring clarity and consistency over expressiveness.