Cursive Umrid 7 is a regular weight, narrow, high contrast, italic, short x-height font.
Keywords: branding, packaging, posters, quotes, social media, lively, friendly, casual, expressive, playful, handmade feel, casual voice, display impact, brush lettering, brushy, slanted, looped, bouncy, textured.
A slanted, brush-pen style script with tapered entry and exit strokes and pronounced thick–thin modulation. Letterforms show a bouncy baseline and rounded, looped constructions, with occasional lift-like breaks that keep the rhythm lively rather than perfectly continuous. Counters are compact and the overall proportion is lean, with tall ascenders and generous descenders that add vertical energy. Terminals tend to finish in soft points or slight flicks, and the stroke texture suggests a hand-drawn, pressure-sensitive tool.
This font suits short, expressive lines where a handwritten voice is desired—logos, product packaging accents, posters, invitations, and social graphics. It works especially well for headers and pull quotes, and as a secondary script paired with a simple sans or serif for longer text.
The tone is upbeat and personable, like quick handwritten signage or a casual note. Its energetic loops and springy rhythm read as informal and approachable, with enough boldness from the contrast to feel confident and attention-getting.
The design appears intended to emulate confident brush lettering with a quick, natural flow—capturing pressure variation, flicked terminals, and looping forms while maintaining consistent readability for display use.
Capitals are notably gestural and decorative, pairing well with the more compact lowercase. Numerals follow the same brush logic, staying legible while keeping the handwritten cadence. At smaller sizes, tighter joins and narrow counters may benefit from a bit of extra tracking.