Print Usmas 11 is a regular weight, narrow, medium contrast, upright, short x-height font.
Keywords: kids branding, packaging, posters, greeting cards, social graphics, playful, friendly, casual, handmade, warm, handmade feel, approachability, informal display, friendly voice, rounded, brushy, bouncy, quirky, informal.
A casual handwritten print with rounded, slightly brushy strokes and softly irregular contours. Letterforms are mostly upright with gentle wobble, showing modest stroke modulation and frequent tapered terminals. Proportions vary from glyph to glyph, creating an uneven rhythm and a lively baseline; counters are open and simplified, and curves (like O/C/S) stay smooth rather than angular. Capitals are narrow and compact, while lowercase forms lean toward simple, single-storey constructions, reinforcing a quick, drawn-by-hand feel.
Well-suited to short, expressive text where personality matters: kids-oriented branding, packaging callouts, posters, greeting cards, and social media graphics. It also works for headings and pull quotes where a friendly handwritten tone is desired, especially at medium to larger sizes.
The overall tone is cheerful and approachable, with a playful, human voice. Its uneven rhythm and soft terminals read as personal and conversational—more like marker lettering than formal typography—making text feel relaxed and lightly quirky.
Likely designed to mimic quick, natural hand lettering in a clean, unconnected print style. The goal appears to be warmth and spontaneity over strict geometric consistency, creating an inviting voice for informal display typography.
The design shows intentional inconsistency in widths and stroke endings, which adds charm but can make long passages feel busy. The figures match the same informal handwriting logic, with rounded shapes and occasional teardrop-like joins that echo the letterforms.