Sans Normal Agmel 2 is a bold, very narrow, low contrast, upright, normal x-height font.
Keywords: headlines, posters, branding, labels, signage, industrial, condensed, modern, punchy, utilitarian, space saving, high impact, clarity, modern utility, compact, vertical, blocky, clean, sturdy.
A compact, vertically oriented sans with tall proportions and tight apertures. Strokes are uniform and dense, with squared terminals and gently rounded curves that keep counters open despite the condensed build. The shapes read as engineered and consistent, with a steady rhythm in text and slightly flattened, controlled rounds in letters like O/C/G. Lowercase forms are straightforward and pragmatic, with simple joins and minimal modulation, giving the overall design a robust, poster-ready texture.
This font works best for headlines, subheads, and display copy where space is limited and impact is needed. It’s well suited to packaging, labels, wayfinding, and bold brand marks that benefit from a compact footprint and strong, even color.
The tone is direct and no-nonsense, with an industrial, urban feel. Its compressed stance and heavy color create urgency and confidence, making it feel functional and assertive rather than delicate or playful.
The design appears intended to deliver maximum presence in a narrow width, prioritizing clarity and uniformity over expressive detail. Its restrained forms and dense weight suggest a utilitarian display sans meant for attention-grabbing typography in constrained layouts.
In paragraph samples, the tight letterfit and strong vertical emphasis create a solid typographic “bar” across lines, which suits short settings best. The numerals follow the same compact, sturdy construction and maintain consistent weight and presence alongside capitals.