Print Argum 1 is a regular weight, very narrow, low contrast, upright, tall x-height font.
Keywords: packaging, menus, invitations, labels, posters, friendly, casual, playful, approachable, handmade, informality, warmth, legibility, personality, everyday, monoline, rounded, condensed, clean, legible.
The letterforms are tall and condensed with rounded terminals and softly uneven curves that suggest a hand-drawn origin. Strokes are monolinear and smooth, with gentle wobble and minor asymmetries that keep the texture lively while staying highly legible. Counters are compact and vertical, and the overall spacing creates a tidy, columnar color on the page.
Well suited to informal display and short-to-medium text where a human, approachable feel is desired, such as packaging, café menus, invitations, classroom materials, journals, and social graphics. It also works nicely for headings, captions, and labels where vertical, space-saving proportions are helpful.
This font feels friendly and conversational, like neat handwriting used for notes or labels. Its lighthearted, slightly quirky rhythm gives it an approachable, crafty tone without becoming chaotic. Overall it reads as casual and personal rather than formal or corporate.
The design appears intended to deliver a handwritten voice with reliable readability, balancing natural irregularity with consistent construction. Its condensed, tall proportions help fit more text into narrow spaces while maintaining a distinctive, personable tone.
The uppercase set stays narrow and upright with simple, open shapes, while the lowercase keeps a steady handwritten cadence and clear differentiation between similar forms. Numerals follow the same narrow, handwritten styling and remain readable at typical UI and print sizes.