Serif Normal Pigu 7 is a bold, wide, very high contrast, upright, normal x-height font.
Keywords: headlines, editorial, magazines, posters, book covers, dramatic, refined, classic, formal, display impact, editorial tone, classic refinement, luxury branding, bracketed, wedge serifs, ball terminals, sculpted, crisp.
A high-contrast serif with sculpted, calligraphic modulation and sharply tapered hairlines. Serifs are bracketed and often wedge-like, with pointed joins and a slightly flared, chiseled feel at stroke endings. Curves are full and weighty in the heavy strokes, while counters stay relatively open, creating a lively black-and-white rhythm. Several glyphs show distinct ball or teardrop terminals (notably in lowercase forms), and the numerals follow the same contrasty, editorial construction with crisp, angled details.
Best suited to headlines, magazine features, pull quotes, and cover typography where contrast and detail can be appreciated. It also works well for branding in luxury, culture, or arts contexts, and for short passages or subheads where a strong, refined voice is desired.
The overall tone is confident and theatrical, with a polished, old-world elegance. Its sharp hairlines and pronounced terminals add a sense of sophistication and drama that reads as premium and editorial rather than utilitarian.
Designed to deliver a classic serif foundation with heightened contrast and expressive terminals for impactful display typography. The intention appears to be an editorial, attention-grabbing texture that still feels rooted in traditional serif letterforms.
At display sizes, the fine hairlines and pointed terminals give a crisp, engraved look, while the heavier main strokes keep the texture solid. The typeface maintains a conventional serif structure but adds personality through pronounced bracketing, energetic curves, and decorative terminal treatments.