Sans Superellipse Wubo 12 is a very bold, very wide, medium contrast, upright, normal x-height font.
Keywords: posters, headlines, logos, packaging, kids media, playful, chunky, retro, cartoonish, friendly, attention-grabbing, friendly display, retro fun, bold branding, rounded, soft corners, bouncy baseline, squarish bowls, compact counters.
A heavy, rounded-rect sans with squarish bowls and softened corners throughout. Strokes are thick and fairly even, with compact counters and sturdy, block-like construction; curves tend to resolve into superellipse-style rectangles rather than circles. The silhouettes show a subtle, bouncy rhythm—many letters lean into slightly wavy horizontals and uneven terminations that keep the texture lively instead of rigid. Uppercase forms are broad and stable, while lowercase maintains a clear, single-storey feel where applicable, with simple, geometric punctuation-like dots on i and j.
Best suited for short, high-impact text such as posters, headlines, branding marks, packaging, and attention-grabbing labels. The dense weight and compact apertures make it most effective at medium-to-large sizes where its playful geometry and rhythmic irregularities read clearly.
The overall tone is bold and upbeat, with a comic, retro-display flavor that feels approachable rather than technical. Its chunky geometry and soft corners suggest fun, youthfulness, and a lighthearted, game-like energy.
Designed to deliver maximum presence with rounded-rect geometry and a deliberately lively, hand-tuned feel. The intent appears to be a friendly display sans that balances sturdy block forms with subtle irregularity to avoid a sterile, purely mechanical look.
Distinctive details include the boxy, inset-like counters (notably in O/0 and several numerals) and the chiseled, slightly irregular cut-ins that add motion to otherwise geometric shapes. Numerals are wide and sign-like, matching the uppercase heft for consistent headline color.