Sans Normal Hekar 7 is a regular weight, normal width, monoline, upright, normal x-height font.
Keywords: ui text, branding, packaging, posters, headlines, friendly, playful, clean, modern, approachable, approachability, clarity, modernity, simplicity, rounded, soft terminals, geometric, open counters, even rhythm.
A rounded sans with smooth, monoline strokes and consistently softened terminals. Forms lean geometric, with circular bowls and open counters that keep letters clear at text sizes. Proportions feel compact and steady, with broad curves on C/G/O and simple, restrained construction across capitals and lowercase. The lowercase uses single-storey shapes (notably a and g), reinforcing a streamlined, contemporary texture.
Works well for user interfaces, product branding, and packaging where a friendly modern sans is needed. Its rounded geometry also suits posters and short headlines, while the open counters and even rhythm make it comfortable for paragraphs at moderate sizes.
The overall tone is friendly and easygoing, balancing modern simplicity with a gentle, playful warmth. Rounded corners and calm stroke rhythm create an approachable voice that feels non-technical and non-authoritarian.
The design appears intended to deliver a clean, contemporary sans with softened geometry for approachability. It prioritizes clarity and consistency while adding subtle personality through rounded terminals and simplified, single-storey lowercase forms.
Numerals follow the same rounded logic, with smooth curves and minimal contrast that helps maintain a uniform color in running text. Diacritics shown (such as the i/j dots) are small and neat, and the punctuation in the sample reads cleanly without drawing attention away from the letterforms.