Sans Superellipse Bymaw 7 is a regular weight, very narrow, low contrast, upright, tall x-height font visually similar to 'Herokid' by W Type Foundry and 'Heading Now' by Zetafonts (names referenced only for comparison).
Keywords: headlines, posters, magazines, branding, packaging, modern, minimal, editorial, condensed, precise, space-saving, display impact, modernize, geometric clarity, editorial tone, monoline, rounded corners, vertical stress, airy spacing, clean.
This is a tall, tightly condensed sans with monoline strokes and softly squared, superellipse-like curves. Letters are drawn with long verticals, compact bowls, and rounded-rectangle counters that keep forms crisp while avoiding sharp corners. The rhythm is strongly vertical, with relatively open apertures for the style and consistent stroke endings that read cleanly at display sizes. Numerals follow the same narrow, elongated proportions, with simple, straight-sided construction and restrained curves.
It performs best in headlines, titles, and short blocks of text where its condensed width and tall proportions can add impact without crowding layouts. It’s well suited to magazine mastheads, fashion or product branding, packaging, and posters where a sleek, space-saving display sans is needed.
The overall tone is modern and editorial, with a cool, minimal presence that feels fashion-forward and controlled. Its narrow, elongated silhouette adds elegance and a hint of retro display character without becoming decorative.
The design appears intended to deliver a space-efficient, high-impact condensed sans with a signature superellipse geometry—combining strict vertical proportions with softened corners for a refined, contemporary look.
Round letters (like O/C/G) lean toward rounded-rectangle geometry, giving the font a distinctive ‘softly squared’ personality. The condensed proportions create strong word-shape columns and a poster-like impact, especially in all caps.