Sans Normal Tiku 7 is a regular weight, very wide, high contrast, upright, tall x-height font.
Keywords: headlines, editorial, posters, book covers, branding, classic, authoritative, formal, literary, distinctive display, editorial voice, crafted texture, high-impact titling, calligraphic, flared, bracketed, sharp terminals, ink-trap feel.
This typeface combines broad, low-contrast-feeling silhouettes with pronounced stroke modulation, producing crisp thick–thin transitions and a distinctly drawn, slightly calligraphic rhythm. Stems tend to swell and taper rather than remain monolinear, and many terminals finish with subtle flares or wedge-like cuts that read as serifless at a distance but feel shaped and directional up close. Curves are generous and round, with counters that stay open in letters like C, e, and c, while joins and diagonals (V, W, X, Y) show decisive, sharp meeting points. The lowercase has a notably tall x-height and compact ascenders, and the overall spacing and sidebearings create a steady, readable texture at text sizes despite the dramatic modulation.
It suits editorial titling, magazine headlines, book covers, and branding systems that want a classic, crafted tone without leaning fully into traditional serifs. It can also work for short text passages or pull quotes when set with generous leading and not overly tight tracking.
The overall tone is confident and editorial, with a classic, bookish presence that feels intentional and crafted rather than neutral. Its sharp joins and tapered terminals add a slightly dramatic, old-world flavor, giving headlines a refined but assertive voice.
The design appears intended to deliver a modern, serifless headline face with the authority and texture of high-contrast, tradition-informed drawing. By pairing round, open forms with tapered, flared terminals, it aims to feel both readable and distinctive in display settings.
The figures are rounded and lively, with noticeable contrast and curved joins that keep them from feeling geometric or mechanical. In running text the modulation creates a dark, energetic color, so it tends to look best with comfortable line spacing and sizes where the internal counters can breathe.